Education2015 — 2018
LASALLE
Diploma in Animation · Singapore
RUI
Product Designer
About01 / Practice
Thinking in systems.
Staying through launch.
I'm a Product Designer with strong UX/UI expertise. I define product structure, build responsive interface systems, work through implementation and launch, and use feedback and behavioral signals to guide what changes next.
At BAZIC Products, I own most of the corporate website ecosystem—from requirements, platform evaluation, and product structure through Figma systems, custom implementation, responsive QA, accessibility, launch, and maintenance.
Product strategyUX / UI systemsImplementationAnalytics + iteration
RUI DUAN — PRODUCT DESIGNER
SINGAPORE — LOS ANGELES
2015 — Present
02 / Journey
MY PATH
2015 — 2018SINGAPORE1°17′N
Work2017
PHOTOBlessings in a Bag + LASALLE
Photography + editing
Community collaboration in Singapore.
Work2018
ZING Media
Graphic + interface work
Early digital and visual practice.
Singapore1.3521° N, 103.8198° E
Los Angeles34.0522° N, 118.2437° W
LOSANGELES34°03′N
2019 — PresentLos Angeles34°03′N
Education2019 — 2021
CSUSB
B.A. Graphic Design · California
Work2020
UI / UXSuperWorld
UI/UX intern
Responsive web and virtual real-estate experiences.
Work2021 — 2022
Kingsly Hardwood
Graphic designer
Website redesign, brand materials, and marketing collateral.
Education2022 — 2023
Trine University
M.S. Business Analytics · Arizona
Work2022 — Present
PRODUCTBAZIC Products
Web / Product Designer
Owns product structure, UX/UI systems, implementation, launch, and iteration for the corporate website.
Connected toolkit03 / Capabilities
What I do
I use the smallest set of methods and tools that clarifies the problem, improves the interface, and helps the team ship and learn.
Product definition + research
Requirements, stakeholder and user context, survey and interview synthesis, platform constraints, product scope, and information architecture.
UX architecture + interface systems
User flows, wireframes, interaction design, prototyping, responsive UX/UI, design systems, and accessibility practices.
Delivery + implementation
Figma handoff, HTML, CSS, JavaScript, Shopify, development collaboration, responsive QA, launch, maintenance, and production trade-offs.
Analytics + iteration
Google Analytics, Shopify Analytics, behavioral signals, experiments, customer feedback, post-launch prioritization, and qualified interpretation of results.